Please discuss here all your remarks and pose your questions about all racing series, except Formula One. Both technical and other questions about GP2, Touring cars, IRL, LMS, ...
Hub motors simplify packaging a lot and 2 studies by Damien Harty and Lotus showed that the degradation in ride and handling wasn't as bad as you might think - in fact for the car they looked at there was an optimum unsprung mass somewhat greater than the current design, albeit not as great as a typical wheel motor.
I agree with the durability questions on the idea.
Hub motor means no driveshaft and no joints. Particularly at the front, it's easier to package it in the hub, at least on a car like that; there's no room for motors in the footwell. You do pay for it somewhat as its somewhat of a tricky thing to integrate within a 10" rim, but if you're using 4 motors, they can individually be smaller. On the reasonably smooth tracks that car will race on, unsprung mass is not a huge corcern. It's not a rally car after all.