Hey everyone,
As part of my Final Year Project, I built a website looking at Formula One fan culture and what drives the way different types of fans engage with the sport, from team loyalty and community involvement to prestige and spending behaviour.
It has been a big project and I am really proud of how it turned out. If you are interested in F1 fan culture or just want to have a look around, I would love to hear what you think!
https://f1fanresearch.com/
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