SmallSoldier wrote: ↑06 Feb 2022, 06:19
diffuser wrote: ↑06 Feb 2022, 05:43
djos wrote: ↑04 Feb 2022, 13:22
I don’t disagree, it overpriced but most F1 fans will buy it anyway, and that is what they are counting on.
I'd like to see those stats. Number fans per merch sold.
The fact that price continue to increase seems to show that the teams are happy with the revenue that Merchandise is bringing them… Ultimately, the amount of fans that will be a shirt isn’t probably huge to begin with and those interested in it will pay.
That is something I could believe.
A high price makes the brand appear to have high value and it hits whatever goal they have set. They might not be trying to make a ton of money, just cover their own use cost.