2026 Scuderia Ferrari HP F1 Team

[Vinlarr89]

One of the worst commercial relationships of all time visually

[Luscion]

[f1isgood]

They cooked.

[Zhouvinazzi]

One of the worst commercial relationships of all time visually

Why has this become such a forced meme? As if there aren't much worse examples of corporate sponsors ruining liveries, like Google on the Mclaren. The car looks great imo, up there with Red Bull for best livery of the year. I suppose this is all subjective, but aesthetically the colors blue and red work very well together and the white on the engine cover is iconic.

[f1316]

I kinda dislike the direction of the livery - I think 2022 was perfect and it’s got steadily worse since. Subjective but I prefer the cars that harken after the 1990 car aesthetic than the 70s ones. But that’s horses for courses. I’d prefer there was no blue but I don’t care all that much.

I do think the car looks reasonable, especially for an A spec. It seems to be reasonably aggressive considering (odd to me how some commentators want to call the Mercedes aggressive but the Ferrari conservative - I don’t think the differences are huge and the Ferrari has plenty of details the Mercedes doesn’t) but I think the engine will likely be the biggest differentiator this year and only time will tell on that.

[continuum16]

One of the worst commercial relationships of all time visually

Why has this become such a forced meme? As if there aren't much worse examples of corporate sponsors ruining liveries, like Google on the Mclaren. The car looks great imo, up there with Red Bull for best livery of the year. I suppose this is all subjective, but aesthetically the colors blue and red work very well together and the white on the engine cover is iconic.

I also think, in general, the hatred of the blue HP is slightly overblown. It can be done well. I think a big problem people have with HP is not the logo itself. It’s the fact that there is clearly a deliberate choice to use the full-color blue-and-white variant of the logo which is seldom used elsewhere. Look at Renault 2010. Look at other recent HP sponsorships in racing (for example, they sponsored William Byron in NASCAR a few times over the past few seasons). None of them use the full blue logo except when the car is plain white, which the Ferrari as a whole will never be. HP has the blue and white logo, a monochrome version of that, or even their “modern” logo with the four stripes (which I personally think they should have used because, selfishly, it would look like a censored Marlboro livery).

I think peoples’ disdain for the HP integration is caused—or at least amplified—by the fact that they know that *any* of the officially-used alternatives would be more visually satisfying.

All that being said, I have seen very few sponsors drum up this level of rancor in such a short time. I’m sure if they had just put a white or black logo on a red background it would look more coherent. But nobody would be talking about it and so that would partially defeat the point of a sponsorship in the first place…

[SealTheRealDeal]

One of the worst commercial relationships of all time visually

Why has this become such a forced meme? As if there aren't much worse examples of corporate sponsors ruining liveries, like Google on the Mclaren. The car looks great imo, up there with Red Bull for best livery of the year. I suppose this is all subjective, but aesthetically the colors blue and red work very well together and the white on the engine cover is iconic.

The McLaren gets clowned on a lot as well, though less-so now due to us basically being numb to it at this point (the ugly "Chrome" rims being a bit over two years older than Ferrari's HP relation). Indeed it's all subjective; for me while red, blue, and white do go well together normally there's also a lot of black and yellow on the car making it look very busy, and the blue just isn't well integrated as the white engine cover serves to isolate it from the rest of the livery.

IMO Ferrari should talk to HP about potentially using that alternate logo HP reserves for its most premium laptops

Because a Ferrari F1 car should be premium, not consumer grade

[PlatinumZealot]

If the hp logo was like that you wouldn't be talking about it at all! So it's the right decision to leave it in baby blue.

[Fakepivot]

i think current livery looks lot better than last year.. but whatever, car is only beautiful when it wins like enzo said... last year it didn't so it will forever remain ugly hehe

[FittingMechanics]

I am sure HP pays more to get their full white on blue logo.

Ferrari could have requested a monochrome version but they'd get less money.

[Autobahn303]

Was this a livery reveal car and a more developed car will be shown in Barcelona?

[mstar]

Looks like we miss the first day of testing. its planned move.

[FittingMechanics]

Looks like we miss the first day of testing. its planned move.

Probably better to use term "skip" as you don't really miss anything if you choose to run on a different day.

[F1ern]

Looks like we miss the first day of testing. its planned move.

There are 5 days and you can participate on 3. How is it a miss?

[mstar]

its not a miss its planned. The weather i am not sure be great for most days. I think its sensible. First day maybe a lot of red flags etc